Selling Luxury Real Estate: Which Season Best for Real Estate Sales?

Jan 31, 2012

To most it would appear that the best time for selling luxury real estate would be the spring into summer months. The flora is in full bloom, the sunsets magnificent and buyers coming out of hibernation; all factors that one would think to be the closer for selling a home. But think again, the photo here may tip you off too. According to a recent market analysis conducted by Redfin, the best time to sell your home is in the winter months–at least that’s what the stats say.

Supporting image for To most it would appear that the best time for selling luxury real estate would be the spring into summer months. The flora is in full bloom, the sunsets magnificent and buyers com
Supporting image for To most it would appear that the best time for selling luxury real estate would be the spring into summer months. The flora is in full bloom, the sunsets magnificent and buyers com

Data pulled from over 750,000 homes country-wide resulted in the following (source: redfin.com):

Homes listed in winter are more likely to sell: 59.2% sell in winter vs. 53.1% sell in summer

Homes listed in winter sell closest to their original price: a 2.7% drop from the final price in winter vs. a 5.2% drop from the final price in summer, worth more than $7,000 on a $300,000 home

The figures pulled from this suggest that the winter months, December-February, sell the best. Now springtime did come on top in one category of selling the fastest, although winter came in a close second.

Selling Luxury Real Estate: Which Season Best for Real Estate Sales? | Concierge Auctions