Concierge Auctions closed out the first quarter of 2022, reaching over $200 million in total sales volume in the global luxury real estate auction sector, remaining the No. 1 choice to sell the world’s most distinguished properties, and achieving record prices. With the industry’s most comprehensive database of high-net-worth property connoisseurs, we match sellers of one-of-a-kind properties with buyers via a state-of-the-art digital marketing, property preview, and bidding platform.
Global Expansion
We kicked off 2022 by growing our global activity to 32 countries and 46 states, averaged over six bidders per auction, and continued to expand our database of high-net-worth real estate buyers, sellers, and agents, to 800,000 contacts, including 3,500 billionaires, 13,500 private clients, and more than 165,000 weekly email subscribers.
Strategic Partnership and Acquisition: Sotheby’s And Realogy
In November 2021, we announced that we were acquired by Sotheby’s, the world’s premier destination for fine art and luxury goods, and Realogy Holdings Corp. (NYSE: RLGY), the largest full-service residential real estate services company in the United States.
“This joint partnership presents a unique opportunity to benefit from two of the most established and renowned companies in the industries that we serve—real estate and auction—and to be part of an even greater vision,” said Chad Roffers, Concierge Auctions Co-Founder and President. “We look forward to helping more clients than ever before sell their one-of-a-kind real estate assets to the world’s most capable buyers, with speed and certainty.”
We continue to partner with all real estate companies, and through these additional resources and reach, service all brands and clientele better than ever before.
Record-Breaking Sales
We continue to break records in Q1, including our fifth world record for the highest price ever achieved for a residence at auction with the sale of The One, America’s largest residence, for over $141 million in cooperation with multibillion-dollar producing international real estate agents Aaron Kirman of Aaron Kirman Group at Compass and Branden and Rayni Williams of Williams & Williams at The Beverly Hills Estates. The sale of The One reached nearly 50% higher than our previous world record, Beverly Hills’ Villa Firenze in 2021.
“We're routinely asked to do the remarkable, which is to sell one of a kind properties in the most time efficient manner possible. Our platform does that with precision," stated Roffers. "We delivered what the seller and buyer wanted—a time-certain and efficient sale. In a world of limited inventory and multiple offers, our platform is the most efficient way to connect buyers and sellers.”
Additional Q1 marquee sales include 75-877 Keaolani Drive, in cooperation with Carrie Nicholson of Hawaii Life Real Estate Brokers, a private turnkey resort-style estate in the exclusive Keaolani community; 259 Worth Avenue, in cooperation with Saira Gonzalez Rosado of Izamal Real Estate, a 12,000± square foot penthouse atop Tiffany & Co in Palm Beach; and 56-1089 Kamehameha Highway #16-19, in cooperation with Matt Beall of Hawaii Life Real Estate Brokers and Anthony Provenzano and Matthew Davis of Chaney Brooks & Company LLC, one of the last available oceanfront lots on Oahu's famous North Shore.
“Once again, in just six weeks, the combined efforts of our team and the Concierge Auctions team resulted in a successful sale,” said listing agent, Carrie Nicholson. “The services and global reach they provide are truly remarkable and offer an unmatched ability to bring a field of highly-qualified buyers to the auction. We cannot wait to be back in action once again in the near future.”
An Agent-Friendly, Tech-Forward Tool
Born out of the luxury real estate industry with an extensive network of independent luxury agents and high-net-worth clients, our technology platform serves as an additional tool for agents to market and sell unique, one-of-a-kind luxury properties around the world.
Offering a more efficient method for buying and selling the world’s finest homes, our platform allows buyers to digitally place bids from around the world. In just three months, we have attracted nearly one million website pageviews from 218 countries.
We maintained alliances with leading brokerages around the world, including Sotheby's International Realty, Engel & Völkers Americas and Canada, Coldwell Banker, Corcoran, Better Homes and Gardens, ERA Real Estate, Berkshire Hathaway HomeServices of America, Luxury Portfolio International, Who's Who in Luxury Real Estate, Leverage Global Partners, Naef Prestige Knight Frank, and more.
Giving Back: Key For Key® In partnership with Giveback Homes, our Key For Key® giving model has guaranteed that for every home we sell, a home is built for a family in need. Since 2017, the program’s origin year, we have committed to build nearly 400 homes to date. Luxury Homes Index
Also released in Q1, the sixth edition of our Luxury Homes Index analyzes the 10 highest sales in 56 top luxury markets across the United States to determine the impact that the number of days a high-end property is on the market has on its final sale price.
In this new 2022 edition, our research shows that even with the highest of luxury sales continuing to take longer to sell than the rest of the real estate market at large, either selling quickly and achieving a higher percentage of original list price or lingering on the market and ultimately selling at a significant discount, they are following similar trends, selling more quickly and achieving higher prices than in prior years. Of the 56 markets, the total Days On Market evaluated in 2021 was 349 days, a 29.4% decrease from the 491 days in 2020, and the average price of top sales evaluated in 2021 was $20,298,593. This is a 34% increase from $15,145,856 in 2020. Only 49% of these properties sold in under 180 days.
Growth and Achievements
We continue to grow our dominant footprint in the luxury real estate market. We recently announced that Jeff Rhoades and Jana Willardsen have joined our business development team. As industry veterans, Rhoades and Willardsen will primarily focus on bringing in new business and building and growing strategic relationships. We also recently promoted Mario Vargas to Vice President of Corporate Development; Daniel Sparkman to Vice President of Auction Operations; Tracy Remlinger to Director of Sales Training; John Erlinger to Auction Director; and Phil Dobson, Carolyn McCarthy, Adam Moorhouse, and Jimmy Faulkner as Directors of Project Management. We are actively sourcing for a Chief Financial Officer and sales roles in business development, project management, as well as additional roles in marketing, sales, and technology.
Lastly, we accomplished our first property to be featured at the infamous Sotheby’s in New York. We also had our first inclusion with Sotheby’s in Hong Kong, as our properties were hand-picked to bring global exposure and to be positioned alongside the finest luxury items in the world.
"As the largest auction marketplace for high-end homes, we have one of the most comprehensive databases in the industry, and are active in 32 countries and 46 U.S. states. As of our first quarter in partnership with Sotheby's and Realogy, we have already hit over $200 million in total sales volume and are just getting started," said Laura Brady, Concierge Auctions Co-Founder and CEO.