Hero image for The 105,000sf Bel Air estate, represented by acclaimed agents Aaron Kirman, Rayni Williams and Branden Williams, is officially open for bidding and will sell to the highest bidder.

BID NOW: Bidding Begins for "The One"—America’s Largest & Most Expensive Residence at $295M—via Online Auction

Feb 27, 2022

Concierge Auctions announced today that bidding is now open forThe Onein Los Angeles, California. The high bid currently sits at $50 million with no Reserve, and in just four days, the auction will conclude with the property selling to the highest bidder. We are working in cooperation with multibillion-dollar producing international real estate agents Aaron Kirman of Aaron Kirman Group at Compass and Branden and Rayni Williams of Williams & Williams at The Beverly Hills Estates, all as hired parties in the sale of this once-in-a-lifetime estate. Bidding will close on March 3rd. Visit our website, ConciergeAuctions.com, to watch live as buyers digitally place bids from around the world.

“We are exactly where we wanted to be as we head into the start of bidding for The One. This is one of the most expensive homes in the world, and we are expected to make history for the fifth consecutive time with the highest sale price achieved for a single family residence sold at auction,” said Chad Roffers, President of Concierge Auctions.

"We are now days away from auctioning off The One—a monumental moment in history as this is the world’s largest single family residence and most expensive home in America. Since bringing The One to market last month, we’ve been astounded by the number of qualified billionaire buyers––from America to Europe, Asia and The Middle East––that have not only expressed interest, but have flown out to Los Angeles to tour this prestigious compound. The One was designed for today's billionaires, seeking an irreplaceable asset, and when it sells, it will be one of the most significant purchases in the world," added Aaron Kirman, founder and president of the eponymously named Aaron Kirman Group and president of the International Estates Division at tech-leading real estate company, Compass.

“The time has come for this legendary property, The ONE, to sell and make history. Bidding is now open worldwide and may the best bidder win,” said Rayni Williams, the female Co-Founder, and CEO of the billion-dollar brokerage, The Beverly Hills Estates.

"It’s time for The ONE to find its owner,” echoed Branden Williams, Co-Founder and CEO of The Beverly Hills Estates.

Known as one of the most prestigious and desirable neighborhoods in the world, highly-sought-after Bel Air, synonymous with wealth, luxury, and exclusivity, is famous for its star-studded residents, high standard of living, and spectacular homes. Enjoy all of the premium shopping, fine-dining, and five-star amenities of the urban city without the hustle and bustle. Luscious greenery and stunning architecture throughout Bel Air’s winding roads create a true oasis under the sunny California sky. Together with nearby Holmby Hills, just 15 minutes away, and Beverly Hills, 20 minutes away, Bel Air completes the Platinum Triangle of idyllic and prosperous communities. Set at the foothills of the Santa Monica mountains, the dramatic snow-capped peaks are a welcome addition to the stunning landscape. Sunrises over the Pacific Ocean and unobstructed views of the entire Los Angeles Basin top the list of benefits to living in Bel Air. Head to Rodeo Drive for unrivaled shopping, while UCLA, downtown Los Angeles, and LAX are just a short drive away.

The One is available for showings daily by appointment and additionally available for private virtual showings.

To schedule a tour, please contact:Aaron Kirman: aaron@aaronkirman.com; 310.994.9512Rayni Williams: rayni@thebeverlyhillsestates.com; 310.925.9281Branden Williams: brandenwilliams@mac.com; 310.626.4248Mario Vargas: mario.vargas@conciergeauctions.com; 813.714.0542

As part of our Key for Key®giving program in partnership with Giveback Homes, the closing will result in a new home built for a family in need.

Agents will be compensated according to the terms and conditions of the Listing Agreement. See Auction Terms and Conditions for full details. 

About CompassCompass is a leading national real estate technology company, providing tools and services to help real estate agents grow their businesses and better serve their clients. As one of the largest groups of small business owners in the country, real estate agents utilize the end-to-end Compass platform to improve their productivity and help them manage their business more effectively. Compass currently powers over 15,000 real estate agents across 100+ U.S. cities, who were responsible for over $91 billion in real estate transactions in 2019. For more information on how Compass powers one of the largest groups of business owners in the country, please visitwww.Compass.com.

About Branden WilliamsBorn and raised in Beverly Hills, Branden holds a deep understanding of the local real estate market and brings a “hometown” advantage to the Williams & Williams Estates Group brand. Branden’s devotion to out-of-the-box creative marketing strategies, unwavering loyalty and relentless energy has resulted in a number of national and local accolades, including The Wall Street Journal’s Top-Producing Agents, Variety’s Real Estate Elite, and The Hollywood Reporter’s Top Real Estate Agents. Additionally, Branden has provided real estate expert commentary for various top-tier national news outlets including Wall Street Journal, Bloomberg, Fox Business, ABC News, People, CNN, CBS Money and more. While working at his first brokerage firm, he met his future wife Rayni Romito and the two launched Williams & Williams Estates Group in 2006. Together, Branden and Rayni are the go-to power couple representing clients such as Markus Persson, Dr. Dre, Jennifer Lopez and Bruce Willis, along with some of the world’s most notable listings including 924 Bel Air Rd sold for $94 million and a private Malibu estate sold for $110 million. Branden was a born salesman. The early experience of helping his father sell sheepskin and cowhide rugs at the age of 7 on the side of Fairfax Avenue instilled in him the business acumen and entrepreneurial aptitude that paved way to his success. He continued working in the customer service and entertainment industry through college at the Fashion Institute of Technology in Los Angeles and later parlayed his passion for fashion and style into architecture, design and ultimately luxury real estate.