Over 20 years of new construction residential investment real estate experience with a broad focus on waterfront development in the Hamptons and back country land development in Greenwich, CT.
Spearheaded a major redevelopment project in Long Branch, NJ including researching and acquiring 6 lots, securing a 10-year tax abatement, and assembling the architectural, construction and design teams.
Highly experienced in branding and strategic marketing of luxury new development projects, scripting commercials and hosting Virtual Open Houses resulting in thousands of viewers directly leading to contracts. Training and leading internal and external sales team in customer relations providing the highest level of service along with unprecedented price points.
Sold over 20M in pre-construction sales in 2017. Positioned South Beach as the Premier Project on the Jersey Shore by selling the concept through the application and interview process leading to 4 NJ Builders Association Awards in 2019 and a Finalist for 13 Awards in 2020. Sold over 51% of the project without a finished sales model. Principle contact in presenting/closing contracts and maintaining relationship through the attorney review process. Developed a sales and marketing strategy that won7 FAME Awards for Marketing Excellence in 2020. Won 16 Awards in 2021 for positioning, marketing, and sales of South Beach at Long Branch. Closed 42M in new contracts in 2 years. Sold out the 85+ Million Dollar project in 2021 with resales starting in 2022 hitting 25 to 40% appreciation.
Branding the development of Southbank At The Navesink in Red Bank as well as Brant Point Atlantic Highlands.
Bachelor of Arts in Psychology and Marketing from MSU. Master of Science from Columbia University Graduate School of Journalism. Doctoral leadership and business studies at Seton Hall University. Avid art collector, golfer, and tennis player. Affiliations include Million Dollar Club Platinum Level – Over $19,000,000 in 2019. Million Dollar Excellence Club Member, Over $25,000,000 in 2020, Columbia University Club of New Jersey and New York. Society of Professional Journalists AFTRA (American Federation of Television and Radio Artists), St. Michael Women’s Association Board Member.
